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Pharma Launches Strategic National Media Partnership with New to The Street to Expand Investor Awareness

Key Takeaway: IGC Pharma, Inc. has announced a strategic 12-part media partnership with New to The Street to boost its visibility among investors. The collaboration will utilize long-form televised interviews and digital amplification to reach a combined audience of over 4.45 million. IGC Pharma is focused on developing therapeutics for Alzheimer's disease, including its lead asset, IGC-AD1, which is currently in Phase 2 trials. Despite the positive outlook of the partnership, the company faces risks related to commercialization and regulatory approvals.

Market Sentiment Analysis

POSITIVE FACTORS

  • Strategic partnership with New to The Street increases visibility.
  • Multi-channel media strategy targets both institutional and retail investors.
  • Access to large audiences via national television and digital platforms.
  • Commitment to innovation and clinical execution in Alzheimer's therapeutics.

CONCERNS & RISKS

  • Risks related to the commercialization of products and regulatory approval.
  • Possible negative impact from economic conditions on the partnership's success.
  • Dependence on AI algorithms which may fail to produce accurate predictions.

Full Press Release Details

Pharma Launches Strategic National Media Partnership with New to The Street to Expand Investor Awareness
MARYLAND - March 30, 2026 - IGC Pharma, Inc. (NYSE American: IGC) ("IGC" or the "Company"), a clinical-stage
biotechnology company developing therapeutics for Alzheimer's disease, today announced a strategic 12-part national media partnership
with New to The Street, a leading financial media platform known for its integrated investor engagement and national television distribution.
collaboration is designed to enhance IGC Pharma's visibility across both institutional and retail investor audiences through a
coordinated, multi-channel media strategy. The campaign will include long-form televised interviews, national television commercial distribution,
digital amplification, and high-visibility outdoor placements in key financial markets.
part of the initiative, IGC Pharma will be featured on New to The Street's sponsored programming on Fox Business and Bloomberg
Television. The campaign will also be amplified through digital channels reaching a combined audience of more than 4.45 million YouTube
subscribers, as well as through outdoor billboard placements in Times Square and the New York City Financial District and earned media
distribution across major U.S. broadcast affiliates.
to The Street's platform integrates national television exposure with digital, social, and outdoor media distribution, as well
as curated events designed to facilitate engagement with accredited investors. The Company believes that participation in such platforms
supports broader market awareness while maintaining a focus on disciplined clinical execution and scientific development.
to The Street is a U.S. and international sponsored television platform broadcasting weekly programming on Fox Business and Bloomberg
Television. The platform features long-form interviews with public and private companies and combines national television exposure with
digital distribution, social media engagement, outdoor advertising, and access to accredited investors through curated events.
IGC Pharma (dba IGC):
Pharma (NYSE American: IGC) is a clinical-stage biotechnology company leveraging AI to develop innovative treatments for Alzheimer's
and metabolic disorders. Our lead asset, IGC-AD1, is a therapy currently in a Phase 2 trial (CALMA) for agitation in Alzheimer's
dementia. Our pipeline includes TGR-63, targeting amyloid plaques, and early-stage programs focused on neurodegeneration, tau proteins,
and metabolic dysfunctions. We integrate AI to accelerate drug discovery, optimize clinical trials, and enhance patient targeting.
With a complete patent portfolio and a commitment to innovation, IGC Pharma is advancing breakthrough therapies.
press release contains forward-looking statements. These forward-looking statements are based largely on IGC Pharma's expectations
and are subject to several risks and uncertainties, certain of which are beyond IGC Pharma's control. Actual results could differ
materially from these forward-looking statements as a result of, among other factors, the Company's failure or inability to commercialize
one or more of the Company's products or technologies, including the products or formulations described in this release, or failure
to obtain regulatory approval for the products or formulations, where required, or government regulations affecting AI or the AI algorithms
not working as intended or producing accurate predictions; general economic conditions that are less favorable than expected; the FDA's
general position regarding cannabis- and hemp-based products; and other factors, many of which are discussed in IGC Pharma's U.S.
Securities and Exchange Commission ("SEC") filings. IGC incorporates by reference its Annual Report on Form 10-K filed with
the SEC on June 27, 2025, and on Forms 10-Q filed with the SEC on August 14, 2025, and on November 14, 2025, as if fully incorporated
and restated herein. Considering these risks and uncertainties, there can be no assurance that the forward-looking information contained
in this release will occur. IGC Pharma, Inc. assumes no obligation to update forward-looking statements contained in this release as
the result of new information or future events or developments.
Frank / John Nesbett

Frequently Asked Questions

What is IGC Pharma's new partnership about?

IGC Pharma has launched a 12-part media partnership with New to The Street to boost investor awareness.

How will IGC Pharma enhance its visibility?

The visibility will be enhanced through televised interviews, digital channels, and outdoor advertising.

What programs will feature IGC Pharma?

IGC Pharma will be showcased on Fox Business and Bloomberg Television through sponsored programming.

What is IGC's lead asset for Alzheimer's therapy?

IGC's lead asset is IGC-AD1, currently in a Phase 2 trial for agitation in Alzheimer's dementia.

What is the focus of IGC Pharma's research?

IGC Pharma focuses on developing therapies for Alzheimer's and metabolic disorders using AI.

Last updated: Mar 30, 2026