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USANA Health Sciences Renews Four-Year Partnership with Nordiq Canada, Deepening Commitment to Clean Sport and Elite Athlete Nutrition

Key Takeaway: USANA Health Sciences has renewed its partnership with Nordiq Canada, continuing its role as the official nutrition partner for Canada's elite cross-country ski athletes through 2030. The agreement emphasizes a commitment to clean sport and athlete health, providing NSF Certified for Sport nutritional products. This partnership reflects USANA's dedication to supporting athletes' performance and integrity.
Price reaction · baseline $21.82 (2026-07-17 close) · hit pre-market · clean, no other USNA news in the window
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Market Sentiment Analysis

POSITIVE FACTORS

  • Renewed partnership with Nordiq Canada until 2030 Olympic Games.
  • USANA's products are NSF Certified for Sport, ensuring quality and safety.
  • Commitment to athlete well-being and clean sport is emphasized.
  • USANA's support helps athletes access high-quality nutritional products.

Full Press Release Details

The renewed agreement extends USANA's role as the official nutrition partner of Nordiq Canada, supporting Canada's elite cross-country ski athletes through 2028 and beyond
SALT LAKE CITY,July 20, 2026/PRNewswire/ -- USANA Health Sciences, Inc. (NYSE:USNA), a global leader in science-based nutrition, today announced a renewal of its official partnership with Nordiq Canada, the national governing body for cross-country skiing in Canada. Under the renewed agreement, USANA will continue supplying Nordiq Canada's elite athletes with premium, NSF Certified for Sport® nutritional products designed to support performance, normal muscle recovery after exercise, and long-term health—through the 2030 Olympic Winter Games and beyond.
The partnership reflects a shared commitment to athlete well-being, clean sport, and excellence at the highest levels of competition. USANA's NSF Certified for Sport®products are rigorously tested and certified to ensure they are free from banned substances, making them the trusted choice for elite athletes who demand both performance and integrity from their nutrition.
Nordiq Canada CEO Beckie Scott—a two-time Olympic medalist and one of sport's most respected advocates for clean competition—spoke to the significance of the renewed alliance:
"We're thrilled to renew our partnership with USANA, a company that shares our commitment to athlete health, integrity, and excellence. At Nordiq Canada, we believe success is built on hard work, trust, and a steadfast commitment to clean sport. As someone who has dedicated much of my career to advocating for fair play, I know how important it is to surround our athletes with partners who uphold those same values. USANA's continued support helps ensure our athletes have access to high-quality nutritional products while reinforcing the culture of integrity that defines our program."— Beckie Scott, CEO, Nordiq Canada
For USANA, the Nordiq Canada partnership is a natural extension of its global mission: empowering people everywhere to live healthy, more vibrant lives. The company's work with elite national sport organizations demonstrates how science-backed nutrition can play a decisive role in athletic performance at the world's highest levels.
"I am proud and excited to renew our partnership with Nordiq Canda. These athletes represent the very best in their sport—driven, disciplined, and deeply committed to competing with integrity—values USANA stands for," said Brent Neidig, USANA's Chief Commercial Officer. "We're honored to provide them with the trusted nutritional products they need to perform at their peak, and we look forward to being in their corner for the next four years and beyond."
USANA's renewed commitment also underscores the company's strong and growing presence in Canada, where it continues to invest in partnerships that reflect the values of Canadian athletes and the communities that support them.
"Canada has a passionate and knowledgeable fan base for cross-country skiing, and Nordiq Canada's athletes inspire millions of Canadians every time they compete. This renewal is a reflection of USANA's deep commitment to the Canadian market and to the athletes and communities we serve here. We're thrilled to continue standing behind some of the country's finest athletes as they chase their dreams on the world stage," said Tracie Kenzora, General Manager of Canada.
To learn more about how USANA supports elite athletes worldwide, visit USANA.com.

About Nordiq Canada

Nordiq Canada is the national governing body for cross-country skiing in Canada. The organization oversees athlete development from grassroots participation through to elite Olympic competition, and is a leader in promoting clean sport, athlete integrity, and excellence on the world stage. For more information, visit nordiqcanada.ca.

About USANA Health Sciences

USANA (NYSE:USNA) has been providing premium-quality nutrition and lifestyle products for more than 30 years. From its award-winning supplements manufactured in its FDA-registered facility to its cutting-edge Celavive® skincare and healthy living products, USANA is committed to empowering people to live healthier, more vibrant lives. USANA products are trusted by elite athletes, Olympians, and health-conscious consumers in more than 25 countries worldwide.
Discover the future of nutrition atUSANA.com.

Frequently Asked Questions

What is the duration of USANA's renewed partnership?

The renewed partnership extends through the 2030 Olympic Winter Games.

What products will USANA provide to Nordiq Canada?

USANA will supply NSF Certified for Sport nutritional products.

Who is the CEO of Nordiq Canada?

Beckie Scott, a two-time Olympic medalist, is the CEO of Nordiq Canada.

What is USANA's mission?

USANA aims to empower people to live healthy, vibrant lives through nutrition.

Last updated: Jul 20, 2026