SBC Medical Group Holdings Announces its Purchase of Bitcoin TOKYO-(BUSINESS WIRE)-SBC Medical Group Holdings Incorporated (Nasdaq: SBC) ("SBC Medical" or the "Company") today announced that it has made a decision to pur

Medical Group Holdings Announces its Purchase of Bitcoin

WIRE)-SBC Medical Group Holdings Incorporated (Nasdaq: SBC) ("SBC Medical" or the "Company") today announced

that it has made a decision to purchase Bitcoin (BTC), the world's most widely circulated cryptocurrency. This purchase, totaling

equivalent to 1 billion yen, is part of the company's strategic initiatives which aim to build a robust financial base that supports

long-term enterprise value creation through the flexible and efficient cash management in response to macroeconomic conditions.

are gaining attention as a new store of value and are recognized as a means of improving financial stability through diversification.

Particularly during periods of inflation, cryptocurrencies like Bitcoin can serve as an effective asset preservation tool. Bitcoin, as

the largest cryptocurrency by market capitalization and with a limited supply, is expected to experience long-term value appreciation

and is increasingly recognized as an attractive means of hedging against inflation for corporations.

purchase is positioned as a critical step toward establishing a robust financial foundation that can flexibly adapt to various economic

environments and support sustainable growth. By adhering to the principles of asset diversification and implementing rigorous risk management

measures, SBC Medical Group Holdings aims to manage this asset prudently and responsibly.

forward, the company will continue to prioritize strategic investments that drive business growth while leveraging flexible financial

strategies, including cryptocurrencies, to maximize its revenue. SBC Medical Group Holdings is committed to enhancing transparency in

its operations and strengthening trust with shareholders and stakeholders alike.

purchase was executed through Coinbase, Inc., a major cryptocurrency exchange in the United States, by SBC Medical Group Holdings, the

group's holding company in the U.S. This decision was made with careful consideration of accounting, tax, and cyber security aspects.

on our initiatives and progress will be shared through our official website. We sincerely thank our shareholders and stakeholders for

their continued support and understanding as we move forward with our growth-oriented strategies.

of Cryptocurrency Purchase

Medical, headquartered in Irvine, California and Tokyo, Japan, owns and provides management services and products to cosmetic treatment

centers. The Company is primarily focused on providing comprehensive management services to franchisee clinics, including but not limited

to advertising and marketing needs across various platforms (such as social media networks), staff management (such as recruitment and

training), booking reservations for franchisee clinic customers, assistance with franchisee employee housing rentals and facility rentals,

construction and design of franchisee clinics, medical equipment and medical consumables procurement (resale), the provision of cosmetic

products to franchisee clinics for resale to clinic customers, licensure of the use of patent-pending and non-patented medical technologies,

trademark and brand use, IT software solutions (including but not limited to remote medical consultations), management of the franchisee

clinic's customer rewards program (customer loyalty point program), and payment tools for the franchisee clinics.

For more information, visit https://sbc-holdings.com/

press release contains forward-looking statements. Forward-looking statements are not historical facts or statements of current conditions,

but instead represent only the Company's beliefs regarding future events and performance, many of which, by their nature, are inherently

uncertain and outside of the Company's control. These forward-looking statements reflect the Company's current views with

respect to, among other things, the Company's product launch plans and strategies; growth in revenue and earnings; and business

prospects. In some cases, forward-looking statements can be identified by the use of words such as "may," "should,"

"expects," "anticipates," "contemplates," "estimates," "believes," "plans,"

"projected," "predicts," "potential," "targets" or "hopes" or the negative

of these or similar terms. The Company cautions readers not to place undue reliance upon any forward-looking statements, which are current

only as of the date of this release and are subject to various risks, uncertainties, assumptions, or changes in circumstances that are

difficult to predict or quantify. The forward-looking statements are based on management's current expectations and are not guarantees

of future performance. The Company does not undertake or accept any obligation to release publicly any updates or revisions to any forward-looking

statements to reflect any change in its expectations or any change in events, conditions, or circumstances on which any such statement

is based, except as required by law. Factors that may cause actual results to differ materially from current expectations may emerge

from time to time, and it is not possible for the Company to predict all of them; such factors include, among other things, changes in

global, regional, or local economic, business, competitive, market and regulatory conditions, and those listed under the heading "Risk

Factors" and elsewhere in the Company's filings with the U.S. Securities and Exchange Commission (the "SEC"),

which are accessible on the SEC's website at www.sec.gov.

Medical Group Holdings Incorporated

Hikaru Fukui / Head of Investor Relations

e-mail: ir@sbc-holdings.com