Nicola Piggott for Press Inquiries

MOTION, INC. COMPLETES TRANSACTION WITH TRAFFIX, INC.

YORK, NY & IRVINE, CA -

Motion, Inc. (NASDAQ: NWMO) announced today that it has completed its

transaction with Traffix, Inc. pursuant to the Merger Agreement between the

companies dated September 26, 2007. As a result of the closing of the

transaction, Traffix, Inc. became a wholly owned subsidiary of New Motion.

Immediately following the consummation of the merger, Traffix stockholders

own approximately 45% of the capital stock of New Motion, on a fully-diluted

basis. Each issued and outstanding share of Traffix common stock was converted

into the right to receive approximately 0.676 shares of New Motion common stock

based on the capitalization of both companies on the closing date of the

immediately, New Motion will commence trading on The NASDAQ Global Market under

the symbol "NWMO" and Traffix will cease to be traded as an independent company

on the NASDAQ Global Market.

Traffix and New Motion maintain websites and other valuable digital content

provides a high quality online user experience for each company's respective

users and subscribers. New Motion's current content

organized into four strategic services -- digital music, casual games,

sweepstakes, and community and lifestyle.

Traffix's current content includes lifestyle and consumer interest content,

music downloads, games and sweepstake contests.

of both companies believe that combining this content into a single combined

company portfolio will yield benefits to the combined company, including

improving the overall quantity and quality of content accessed by users and

subscribers, which should lead to longer subscription terms and a more

attractive customer value proposition. These benefits are expected to inure

the stockholders of the combined company through improvements in the combined

company's competitive position vis- -vis its competitors and a greater level of

revenues and higher profitability than each entity would have as a standalone

transaction combines two highly complementary companies into a digital

advertising and entertainment network. We are now able to further leverage

growing convergence trend between the online and wireless mediums," said Burton

Katz, chief executive officer of New Motion. "Our advantage - similar to

traditional media companies - lies in our proven business model where we

efficiently monetize consumer audiences with both direct billing and third

advertising. The chemistry that the combined team has already established only

furthers my excitement for the new company."

Inc., including its subsidiaries, maintains offices in the United States and

Canada. The combined company will be headquartered in New York, NY. In the

coming weeks, a new web site will be available on the newly merged

Motion, Inc. (NASDAQ: NWMO) is a mobile entertainment and Internet media company

providing a broad range of digital and mobile products. New Motion,

Inc. combines and applies the power of the Internet, the latest in

mobile technology, and traditional marketing/advertising methodologies to four

strategic services -- digital music, casual games, sweepstakes, and community

and lifestyle. Brands include Altnet, a mobile legal music download

service featuring original artists, GatorArcade, a premium online and mobile

gaming site, Bid4Prizes, a low-bid mobile auction game, and iMatchUp, one of

first integrated web-mobile dating services. Headed by a team of Internet,

media, entertainment and technology professionals, New Motion, Inc. was founded

in 2005 and is headquartered in Irvine, California with technology assets in

Seattle. New Motion, Inc. was recently called "a

their mobile content capabilities were named a "rival to those of

their mainstream-media counterparts" by Wired

more information, please visit www.newmotioninc.com.

release includes forward-looking statements, including those regarding the

anticipated financial results, reach, capabilities and opportunities for the

combined company, future products and services, expected benefits to merchants

and other customers, market opportunities and expected customer base. These

statements are based on certain assumptions and reflect our current

expectations. Statements including words such as "anticipate," "propose,"

"estimate," "believe" or "expect" and statements in the future tense are

forward-looking statements. These forward-looking statements involve known

unknown risks, uncertainties and other important factors that could cause the

actual results, performance or achievements to differ materially from any future

results, performance, or achievements discussed or implied by such

forward-looking statements. Some of the factors that could cause results to

differ materially from the expectations expressed in these forward-looking

statements include the following: disruption from the transaction making it

difficult to maintain relationships with customers, employees or suppliers;

risks related to the successful offering of the combined company's products and

services; the risk that the anticipated benefits of the merger may not be

realized; and other risks that may impact New Motion's and Traffix's businesses,

some of which are discussed in the companies' reports filed with the Securities

and Exchange Commission (the "SEC") under the caption "Risks That Could Affect

Future Results" or "Risk Factors" and elsewhere, including, without limitation,

each of New Motion's and Traffix's Quarterly Reports on Form 10-QSB or 10-Q, as

applicable. Additional risks associated with the proposed transaction are set

forth in the companies' joint proxy statement/prospectus under the caption "Risk

Factors". Copies of New Motion's and Traffix's filings with the SEC can be

obtained at the SEC's website at www.sec.gov.

also obtain New Motion's reports through its website at http://www.newmotioninc.com

Traffix's reports through its website at http://www.traffixinc.com.

forward-looking statement is qualified by reference to these risks,

uncertainties and factors. If any of these risks or uncertainties materializes,

the potential benefits of the merger may not be realized, the operating results

of New Motion could suffer, and actual results could differ materially from

expectations described in these forward-looking statements. Forward-looking

statements speak only as of the date of the document in which they are made.

These risks, uncertainties and factors are not exclusive, and New Motion

undertakes no obligation to publicly update or revise any forward-looking

statements to reflect events or circumstances that may arise after the date