Full Press Release Details
MEDIROM Healthcare Technologies Inc. Announces
Performance Indicators (KPIs)
Total Customers Served: 61,417 - Sales
Per Customer: JPY 6,595 - Customer Repeat Ratio: 82.4%
New York/April 18, 2022 - MEDIROM Healthcare
Technologies Inc. (NasdaqCM: MRM), a holistic healthcare company based in Japan (the "Company"), today announced its major
Key Performance Indicators, or KPIs, updated for the month of March 2022. Data is provided for all salons for which comparative financial
and customer data is available and excludes certain salons where such information is not available.
The following monthly KPIs provide insight into
the business fundamentals and progress of the Company, updated for the month of March 2022.
| Number of Salons (*1) | Number of Salons with Data (*2) | Total Customers Served (*3) | Sales per Customer (*4) | Repeat Ratio (*5) | Operation Ratio (*6) | ||||||||||||||||||
| March-21 | 303 | 217 | 62,441 | JPY | 6,352 | 81.9 | % | 47.0 | % | ||||||||||||||
| April -21 | 301 | 219 | 63,682 | JPY | 6,250 | 81.4 | % | 46.3 | % | ||||||||||||||
| May-21 | 313 | 212 | 66,604 | JPY | 6,370 | 80.6 | % | 48.7 | % | ||||||||||||||
| June-21 | 313 | 219 | 68,069 | JPY | 6,350 | 81.2 | % | 48.6 | % | ||||||||||||||
| July-21 | 314 | 220 | 70,912 | JPY | 6,498 | 81.0 | % | 48.1 | % | ||||||||||||||
| August-21 | 315 | 221 | 66,323 | JPY | 6,592 | 81.3 | % | 46.5 | % | ||||||||||||||
| September-21 | 316 | 221 | 65,130 | JPY | 6,428 | 82.0 | % | 46.7 | % | ||||||||||||||
| October-21 | 316 | 221 | 68,608 | JPY | 6,486 | 83.3 | % | 48.9 | % | ||||||||||||||
| November-21 | 316 | 221 | 65,569 | JPY | 6,466 | 81.9 | % | 47.7 | % | ||||||||||||||
| December-21 | 312 | 221 | 71,173 | JPY | 6,634 | 81.7 | % | 50.5 | % | ||||||||||||||
| January-22 | 312 | 221 | 62,747 | JPY | 6,570 | 82.4 | % | 48.2 | % | ||||||||||||||
| February-22 | 310 | 219 | 54,443 | JPY | 6,662 | 83.8 | % | 46.4 | % | ||||||||||||||
| March-22 | 310 | 217 | 61,417 | JPY | 6,595 | 82.4 | % | 46.5 | % |
Salons: Includes our directly-operated salons, and franchisees' salons.
Salons with Data: The number of salons for which comparable financial and customer data is available.
(*3) Total Customers
Served: The number of customers served at salons for which comparative financial and customer data is available.
Customer: The ratio of total salon sales to number of treated customers at all salons for which comparable financial and customer data
The ratio of repeat customer visits to total customer visits in the applicable month for all salons for which comparable financial and
customer data is available.
Ratio: The ratio of therapists' in-service time to total therapists' working hours (including stand-by time) for the applicable
month for all salons for which comparable financial and customer data is available.
*Since July 2021, the salon operation business has
been managed by Wing Inc., which is a wholly-owned subsidiary of the Company.
About MEDIROM Healthcare Technologies Inc.
MEDIROM a holistic healthcare company, operates
310 (as of March 31, 2022) relaxation salons across Japan, Re.Ra.Ku , being its leading
brand, and provides healthcare services. In 2015, MEDIROM entered the health tech business, and launched new healthcare programs using
on-demand training app called "Lav ", which is developed by the company.
MEDIROM also entered the device business in 2020 and is developing a smart tracker "MOTHER Bracelet" (formerly known as "MOTHER
Tracker "). MEDIROM hopes that its diverse health related services and products
offering will help it collect and manage healthcare data from users and customers and enable it to become a leader in big data in the
healthcare industry. For more information, visit https://medirom.co.jp/en
Forward-Looking Statements
Certain statements in this press release are forward-looking
statements for purposes of the safe harbor provisions under the U.S. Private Securities Litigation Reform Act of 1995. Forward-looking
statements may include estimates or expectations about the Company's possible or assumed operational results, financial condition,
business strategies and plans, market opportunities, competitive position, industry environment, and potential growth opportunities. In
some cases, forward-looking statements can be identified by terms such as "may," "will," "should,"
"design," "target," "aim," "hope," "expect," "could," "intend,"
"plan," "anticipate," "estimate," "believe," "continue," "predict,"
"project," "potential," "goal," or other words that convey the uncertainty of future events or outcomes.
These statements relate to future events or to the Company's future financial performance, and involve known and unknown risks,
uncertainties and other factors that may cause the Company's actual results, levels of activity, performance, or achievements to
be materially different from any future results, levels of activity, performance or achievements expressed or implied by these forward-looking
statements. You should not place undue reliance on forward-looking statements since they involve known and unknown risks, uncertainties
and other factors which are, in some cases, beyond the Company's control and which could, and likely will, materially affect actual
results, levels of activity, performance or achievements. Any forward-looking statement reflects the Company's current views with
respect to future events and is subject to these and other risks, uncertainties and assumptions relating to the Company's operations,
results of operations, growth strategy and liquidity. The Company assumes no obligation to publicly update or revise these forward-looking
statements for any reason, or to update the reasons actual results could differ materially from those anticipated in these forward-looking
statements, even if new information becomes available in the future.
Investor Relations Team
U.S. Investor Contact
Robert Blum, Joe Diaz, Joe Dorame
Lytham Partners, LLC