LifeMD Announces Launch of Public Offering of Common Stock

Announces Launch of Public Offering of Common Stock

YORK, September 28, 2021 - LifeMD, Inc. (the "Company") (NASDAQ: LFMD), a leading direct-to-patient telehealth

company, today announced that it has commenced an underwritten registered public offering of shares of its common stock, par value $0.01

per share. In connection with this offering, the Company expects to grant the underwriters a 30-day option to purchase additional shares

of common stock at the public offering price, less underwriting discounts and commissions.

Company intends to use the net proceeds from this offering to repay a portion of its indebtedness and the remaining net proceeds for

working capital and general corporate purposes including, but not limited to, new patient customer acquisition expenses and capital expenditures.

Riley Securities, Inc. is acting as the sole book-running manager for the offering.

offering is being made pursuant to an effective shelf registration statement on Form S-3 (No. 333-256911) and preliminary prospectus

supplement filed with the U.S. Securities and Exchange Commission (the "SEC"). The preliminary prospectus supplement relating

to the offering will be available on the SEC's website located at http://www.sec.gov. Copies of the preliminary prospectus supplement

and the accompanying prospectus, when available, may also be obtained from B. Riley Securities, Inc. You should direct any requests to

B. Riley Securities, Inc., Attention: Prospectus Department, 1300 17th Street North, Suite 1300, Arlington, Virginia 22209, by telephone

at (703) 312-9580 or by email at prospectuses@brileyfin.com.

press release shall not constitute an offer to sell or the solicitation of an offer to buy the securities being offered, nor shall there

be any sale of the securities being offered in any state or other jurisdiction in which such offer, solicitation, or sale would be unlawful

prior to registration or qualification under the securities laws of any such state or other jurisdiction.

Inc. is a rapidly growing direct-to-patient, telehealth company, offering cash-pay virtual medical care across all 50 states. LifeMD's

telemedicine platform enables virtual access to affordable and convenient medical treatment from licensed providers and, when appropriate,

prescription medications and over-the-counter products delivered directly to the patient's home. To learn more, visit www.LifeMD.com

Note Regarding Forward Looking Statements

news release includes forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended; Section

21E of the Securities Exchange Act of 1934, as amended; and the safe harbor provision of the U.S. Private Securities Litigation Reform

Act of 1995. Forward-looking statements contained in this news release may be identified by the use of words such as: "believe,"

"expect," "anticipate," "project," "should," "plan," "will,"

"may," "intend," "estimate," predict," "continue," and "potential,"

or, in each case, their negative or other variations or comparable terminology referencing future periods. Examples of forward-looking

statements include, but are not limited to, statements regarding our financial outlook and guidance, short and long-term business performance

and operations, future revenues and earnings, regulatory developments, legal events or outcomes, ability to comply with complex and evolving

regulations, market conditions and trends, new or expanded products and offerings, growth strategies, underlying assumptions, and the

effects of any of the foregoing on our future results of operations or financial condition.

statements are not historical facts and are not assurances of future performance. Rather, these statements are based on our current expectations,

beliefs, and assumptions regarding future plans and strategies, projections, anticipated and unanticipated events and trends, the economy,

and other future conditions, including the impact of any of the aforementioned on our future business. As forward-looking statements

relate to the future, they are subject to inherent risk, uncertainties, and changes in circumstances and assumptions that are difficult

to predict, including some of which are out of our control. Consequently, our actual results, performance, and financial condition may

differ materially from those indicated in the forward-looking statements. These risks and uncertainties include, but are not limited

to, "Risk Factors" identified in our filings with the Securities and Exchange Commission, including, but not limited to,

our most recently filed Annual Report on Form 10-K, Quarterly Reports on Form 10-Q, and any amendments thereto. Even if our actual results,

performance, or financial condition are consistent with forward-looking statements contained in such filings, they may not be indicative

of our actual results, performance, or financial condition in subsequent periods.

forward-looking statement made in the news release is based on information currently available to us as of the date on which this release

is made. We undertake no obligation to update or revise any forward-looking statement, whether as a result of new information, future

events, or otherwise, except as may be required under applicable law or regulation.